MGM+ takes the center stage in this campaign, offering Gen Z a platform that fits their needs. Each ad in the series highlights iconic lines from legendary movies, positioning MGM+ as the go-to destination for timeless entertainment. At the heart of this campaign is the logo customization, a unique touch, and my personal favorite part of the visual design, that captures the essence of each film. By integrating these memorable lines and customizing the logo to align with the visual identity of the movies, MGM+ epitomizes innovation and nostalgia, marking itself as the ultimate streaming destination.

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